New proposals on the Safe Game in Sweden: licenses and controls on advertising

Home » New proposals on the Safe Game in Sweden: licenses and controls on advertising

Made some New proposals on the Safe Game in Sweden which include licenses and controls on advertising.

Were presented on January 26 by the minister Ardalan Shekarabi during a press conference.

To know more about these New proposals in the Swedish world, do not miss the next paragraphs of this article by the our experts in the sector.

The new proposals on the Safe Game in Sweden

These new proposals on the safe game in Sweden, who talk about licenses for suppliers and advertising controls, have been prepared by the Ministry of Finance And they should enter into force on the first day of 2023.

The main objective, according to the Ministry, is that of protect users of gambling sites. To reach it, some new rules were drawn up regarding the license for suppliers, the professionalhibition of promoting illegal game and the general moderation of advertising.

First of all they want to make a game software license for all suppliers is mandatory who offer their products to the various legal operators in Sweden.

Then they want to introduce a professionalhibition of promoting illegal game and extending the ban for unparalleled operators, as well as wanting to Change the marketing methods of gambling, which according to the regulator Gaming Inspectorate Young people can be protected more and those who have a game dependencies.

In the new proposals on the safe game in Sweden they also thought of a "fine" to be sent in the event that operators market directly with customers and new requests for legal operators. The latter, in fact, will have to professionalvide information that will allow the Ministry of Finance to follow developments and trends of the gambling market.

New proposals on the safe game in Sweden: the opinions

On the new proposals on the Safe Game in Sweden The BOS was said to be in favor of the proposed measures to fight gambling without a license. The thing that has no intention of supporting, however, are the further restrictions on marketing relating to gambling in the country.

And in fact he said: “The position of the bos is negative towards the government that offers further restrictions for gambling. This especially if it comes to online casino ".

“We believe the authorized online casino needs to large marketing possibilities to be successful in the fight against the game without license. ", then read in the declaration.

The words of Shekarabi, Minister of Social professionaltection

The Minister of Social professionaltection, on the new proposals on the safe game in Sweden, said that the new rules concern two things. Both limitations in the unparalleled market and the limitation in the quantity of advertising of license legal operators.

he said: “Now we are doing the next step to resume market control of the Swedish game ".

And he then concluded saying: “It is both limit the aggressive advertising of the game that of stop the companies without Licensenull A strengthened regulation of gambling is a prerequisite for strong consumer protection ".

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